Mar 15
30
L-R: Susan Beebe, Chuck Hemann, Christopher Penn and Dan Gingiss We have all struggled with what to measure to show how our social media program is performing. Additionally, how do you best communicate the results to executives, managers and other stakeholders? At the Social Media Marketing World conference, experts from Discover Financial Services, Tyson Foods and Intel Corporation reviewed tactics for showcasing their successes
Go here to read the rest:
How Big Brands Measure and Communicate Social Media Success